Picture this: Your sales are stagnant, competitors are eating your lunch, and you need a Commercial Director who can flip the script. What does the ideal candidate look like in 2026's volatile market? First, proven revenue chops. Seek 10+ years in commercial leadership, with a track record of hitting €100M+ targets. They should excel in B2B/B2C hybrids, navigating everything from e... https://lyle-alexander.com/